“Yandex” opens office in China

Russian search engine “Yandex” is going to open an office in Shanghai, according to the Chinese edition Technode. However, the company is not going to compete with the local major player, Baidu, but only a more precise study of the Chinese market and attract Chinese advertisers.

Nevertheless, the formal decision to open an office yet, as clarified “Vedomosti” representative “Yandex”, Asya Melkumova. However, she said, the Russian internet market is increasingly attracting the attention of foreign advertisers. At the moment, the company has an international sales office in Switzerland.

19 March 2015

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